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Developed by Food Island Partnership as an easy to use one-page tool to build a new food business idea. We recommend food entrepreneurs start by listing their assumptions with a sticky note for each question starting with the Green (Idea Section). Assumptions should then be tested by reaching out to potential customers, evaluating competition, etc. Ideas can quickly be adjusted as new learnings emerge. Food Island Partnership staff are available to assist you in completing the Canvas.
Check here to access the Food Business Model Canvas.
Developed by Food Island Partnership to assist food companies to answer key questions in evaluating potential new export markets and becoming export ready. We recommend that food companies start by listing their assumptions with a sticky note for each question. This will provide the company with a starting point for assessing the viability of a potential export market and identify gaps that the company will need to address. The company can update its answers to any question easily as it investigates the potential market opportunity further. Food Island Partnership and Trade Team PEI staff are available to assist you in completing the Food Export Canvas.
Check here to access the Food Export Canvas.
Food Island Partnership is an organization dedicated to growing the food Industry on Prince Edward Island and this strategic plan outlines the organization’s roadmap over the next three years.
Check here to access the Strategic Plan.
Developed by Food Island Partnership as an easy to use two-page tool to incorporate influencer marketing in your communication strategy for your food business. What is Influencer Marketing? The practice of partnering with people who have influence with your potential customers. We recommend food entrepreneurs start with developing a communications strategy and consider if influencer marketing should be included as a tactic.
Check here to access Opportunities for the PEI Food Industry to Partner with Influencers.
Understanding all of your product costs from ingredients, to packaging, to sales and marketing is essential to ensuring you are pricing your product properly to achieve profit targets. Food Island Partnership has developed a template to make this process easier by asking you a series of questions to provide you a summary of your costing and proposed pricing. It also allows you to compare yourself to industry benchmarks and average margins required by a retailer and/or distributor.
Check here to access the Costing and Pricing Template.
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